SWIVEL TO SUSTAINABILITY

A GUIDEBOOK TO FULL SYSTEMS BUSINESS TRANSFORMATION

Embracing full systems sustainability offers the major business innovation opportunity of our time — but the road map to sustainable transformation is not always clear.

This guidebook demystifies the transformation process by laying out what technical sustainability is (and isn’t), sharing the tools needed to overcome organizational change barriers and providing tactical approaches to infusing sustainability into the organizational DNA through its operations, products and experiences.

ORDER THE EBOOK VERSION NOW!

Written by sustainability provocateur and UNEP Champion of the Earth Dr. Leyla Acaroglu, this guidebook will help impact-driven professionals seize the sustainability innovation opportunity that ultimately will help create a future that works better for us all.

Packed with over 50 personal reflections and team activities, Swivel to Sustainability is designed to jump-start your business-wide sustainability leadership journey.

ORDER A PRINTED VERSION NOW!

BULK ORDER FORM

To get to a state of regeneration, all businesses and every industry need to rapidly transition through different stages of sustainability, from the low-hanging fruit of improving operational efficiency, through to the impact-driven product development and supply chains, along with the whole experience of customers, stakeholders and employees. To change the economy, we have to change the global workforce’s skills.

What’s Included in the Guidebook?

Part One
Introduction to Sustainability

We use the term sustainability to describe actions that seek to transform negative impacts into proactive, positive ones for both the planet and for people. This includes different movements, such as the circular economy, regenerative design and impact assessment.

This section offers a comprehensive guide to the core concepts and approaches to technical sustainability. We go through what sustainability is (and what it isn’t), as well share key terms and definitions so that everyone is on the same page.

Part Two
Organizational Change

Taking action to address the environmental and social impacts of your company is not just about responding to growing market trends, ensuring that you are operating ethically and being a responsible company; it’s also about having foresight and being able to design a change experience that enables the transformation to occur within your organization.

This section explores how seeing the opportunities that challenges create and being willing to adapt and change, rather than maintaining the status quo, creates the conditions for change and enables a proactive approach to sustainability whilst growing your business and retaining excellent workers.

Part Three
The 3D Framework

The 3D Framework is designed to help you take action and ensure that your organization is continually improving and evolving how you design your products, run your operations and engage with your customers and stakeholders so that sustainability becomes an integral part of your organization’s DNA.

This section details the high-level approach of the three dimensions of sustainability in business: operations, product and experiences. It also provides practical tools that you can implement to assess and redesign business activities.

This book is written specifically for professionals working in the business world, framing how sustainability is a practical and technical approach to rectifying past and present negative impacts, by using our 3D framework to identify impacts and move from a state of unintended consequences to intentionally positive effects.

“Sustainability is now part of the stated goals of numerous companies, but if you are the person responsible for accomplishing the promise, Swivel to Sustainability is the guidebook you need. It provides practical advice for assessing the state of sustainability projects and, more importantly, worksheets to guide the activities can create a circular economy, a result that is beneficial for the planet and the company. The author, Leyla Acaroglu, is an internationally noted expert who has devoted her life to training and assisting people and organizations to move the world to sustainability and resilience.”

— Don Norman
Author Design of Everyday Things, Director of The Design Lab, University of California